Episodes

July 26, 2025 · 20:36

This week in The Rose and Rockstar, Robert shares some timely thoughts on how B2B marketers can use culture jacking.

July 23, 2025 · 41:39

July 19, 2025 · 11:15

This week in The Rose and Rockstar, Robert shares some thoughts on what AI might be learning about your brand.

July 16, 2025 · 37:20

This week, Ian and Jeff return to the topic of budget benchmarking, picking six hits from six industry reports.

July 13, 2025 · 18:04

This week in The Rose and Rockstar, Ian and Robert discuss budgeting and the experience and techniques from Robert’s broad range of clients.

July 2, 2025 · 28:59

This week, Cathy McKnight makes her monthly visit to the studio, and Ian and Cathy dive into content operations and orchestration.

June 28, 2025 · 26:28

This week in The Rose and Rockstar, Ian and Robert discuss whether there are lessons learned from Google’s rise two decades ago when educating the LLMs with our content.

June 25, 2025 · 35:48

This week Ian picks Jeff’s brain for his experience of budget benchmarking from when he was doing this for clients at Forrester.

June 21, 2025 · 25:37

This week in The Rose and Rockstar, Ian and Robert discuss the importance of individual credibility in content marketing.

June 18, 2025 · 39:09

This week Ian and Jeff are joined by a special guest, Simon Daniels, for his take on the 6Sense Inspire event.