Backstage

Backstage Q&A – Eric Jan van Putten - Dynamicweb

September 9, 2020 · Ian Truscott

This month we go backstage with a shiny new CMO, Eric Jan van Putten who is fresh in post at Dynamicweb, after a diverse marketing career working through the B2B tech marketing ranks, we find out d findwhere this new CMO finds his marketing mojo...

Backstage Q&A - Sally Yates, CMO Xceptor

July 18, 2020 · Ian Truscott

Sally Yates is the Chief Marketing Officer at Xceptor, a fintech software house and in this interview, Ian Truscott got to find out what makes this UK based marketer in this hot software space tick

Backstage with John Howe-Marshall

April 30, 2020 · Ian Truscott

Gamers are emerging as the new celebrities of a new media age, and the popularity of this entertainment genre has been accelerated by the lockdown. So, who better to catch up with than the Chief Marketing Officer of SplitmediaLabs a platform on the leading edge of enabling gamers to get published? Ian Truscott chats with John Howe-Marshall.

Backstage with Oliver Pilgerstorfer

February 7, 2020 · Ian Truscott

IFS develops and delivers enterprise software for customers around the world and when their CMO, Oliver Pilgerstorfer, sat down with us and started an answer with "I probably shouldn't admit this" our editor Ian Truscott knew he was in for a fun interview...

Backstage with Kate Bradley Chernis

November 28, 2019 · Ian Truscott

In this backstage interview we find out how founder and CEO of Lately, Kate Bradley Chernis, a former DJ with an audience of 20 million listeners got Walmart dancing.

Backstage with J. Robert Slaughter

September 30, 2019 · Ian Truscott

Having been following the direct opinions and observations of this fractional CMO, veteran marketing & sales strategist and practitioner, we had to sit down with J.Robert Slaughter and learn more.

Backstage with Lynne Capozzi

July 25, 2019 · Ian Truscott

Lynne Capozzi is the CMO of Acquia, a global marketing technology vendor. Ian Truscott sits down with this passionate marketer and finds out what get's her marketing mojo working

Backstage with Jasmine Martirossian

June 29, 2019 · Ian Truscott

What has marketing got to do with the laws of physics? We talk to author, frequent conference keynote and VP of Marketing at TÜV SÜD Americas, Jasmine Martirossian.

Backstage with Ian Lowe

April 25, 2019 · Ian Truscott

Ian Lowe, VP of Marketing for global SaaS WCM vendor Crownpeak popped by the penthouse to chat to Ian Truscott about what gets his marketing mojo working...

Backstage with David Howland

March 28, 2019 · Ian Truscott

We go backstage with David Howland, CMO of Longview Solutions, former creative and art director and marketing leader at Nasdaq and he shares his journey and the common thread of his career - creating compelling, meaningful experiences.

Backstage with Ahmed Hasan

February 28, 2019 · Ian Truscott

Ian Truscott sits down with Ahmed Hasan,Global Head of Customer Engagement Marketing at Spark44 to talk Blink-182, the advantages of failing fast, and why now is a great time for lean thinking marketers. 

Backstage with Margaret Molloy

January 31, 2019 · Ian Truscott

Margaret Molloy, Forbes Top 5 Most Influential CMOs talks about the power of simplicity, always staying relevant to the customer, and building brands into movements.

Backstage with L.Michelle Smith

December 20, 2018 · Ian Truscott

A classically-trained mezzo soprano, entrepreneur, author, speaker, coach, marketing leader, L.Michelle Smith is on a mission and shares her insights from a 25 year career.

Backstage with Casey Petersen

November 30, 2018 · Ian Truscott

We go back stage with Casey Petersen, Vice President of Marketing and Analytics at content creation app Photofy and has been a leader in digital marketing for over 15 years.

Backstage with Jeanniey Mullen

October 31, 2018 · Ian Truscott

Global Chief Innovation and Marketing Officer, Executive Board Advisor, keynote speaker, CMO Council Co-Chair, author of 3 books, Jeanniey Mullen is a woman in demand.

Backstage with Amber Osborne

September 26, 2018 · Ian Truscott

Amber Osborne, Forbes #2 Most Influential CMO on Social, discusses feeling like an imposter, destroying stereotypes in business, and the challenges disruptive markets.

Backstage with Wendy Bryant-Beswick

September 26, 2018 · Ian Truscott

Award-winning marketer with 20 years’ experience in the financial services industry and VP of Marketing at Service Credit Union, Wendy Bryant-Beswick shares how she starts with values.

Backstage with Jenni Young

August 30, 2018 · Ian Truscott

Jenni Young, the CMO of tappit shares the importance of company values, building solid relationships, and why creating a culture of risk can lead to marketing success. Oh, and Creme Eggs.

Backstage with Christine Bailey

July 26, 2018 · Ian Truscott

Christine Bailey is CMO of Valitor, having forged a career in the tech sector, she’s led European marketing for Hewlett-Packard and Cisco Systems, and writes frequently for Forbes Woman.

Backstage with Tom Wentworth

July 26, 2018 · Ian Truscott

Ian Truscott chats to Tom Wentworth CMO at Boston-based RapidMiner, where he heads up global go-to-market strategy, product marketing and communications.

Backstage with John Andrews

June 28, 2018 · Ian Truscott

Ian Truscott sat down with John Andrews, head honcho at Photofy – and chat about his 20 years’ experience in digital marketing.

Backstage with Darren Guarnaccia

April 26, 2018 · Ian Truscott

Darren chats to Ian Truscott and we discover what drive this marketing software veteran

Backstage with Robert Rose

March 25, 2018 · Ian Truscott

Robert Rose is a certified rockstar. Not just because he's a content marketing celebrity, but chat to him for a bit and you'll learn that as a musician, he's had more than a brush with being the real thing.

Backstage with Ian Truscott

March 21, 2018 · Ian Truscott

Over a career spanning two decades, Ian Truscott has launched various B2B software products, been a developer, a chief technology officer, an industry analyst, a product marketer and a strategic advisor to blue chip companies inc. Nasdaq and American Express.

Backstage with Ted Rubin

March 21, 2018 · Ian Truscott

Ted Rubin is a leading social marketing strategist, keynote speaker, Photofy CMO/advisor, MC/host for Brand Innovators Summits… Speaker, Author, Provocateur - Ted is our resident rock star.