Episodes

The Frontline Marketing with Jeff and The Greatest Story Episode
May 11, 2024 · 34:55
Jeff is back to discuss Frontline Marketing, but Robert had to miss the bar, so Ian has gin and a story.
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The Be Honest and a Social Cocktail in a Walled Garden Episode
May 4, 2024 · 40:04
Another Ian solo in the studio who shares 5 thoughts, and Robert is in the virtual bar with a great cocktail and a thought about social media walled gardens.
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The Ian Does a Solo in the Studio and Robert Wonders Why Elon Hates Marketers Episode
April 27, 2024 · 46:33
With Jeff away Ian goes solo and shares 5 thoughts and Robert is in the virtual bar with a great cocktail and a musky rant.
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The Ian has 5 Thoughts and Robert Differentiates with a Cocktail of Content Episode
April 20, 2024 · 42:31
Ian shares 5 thoughts and Robert is in the virtual bar mixing a great cocktail with advice for your content cocktail.
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The Cathy Makes it 10 and AI over a Breakfast Cocktail with Robert Episode
April 13, 2024 · 54:14
Ian catches up with Cathy McKnight for a chat about content orchestration and Robert Rose is mixing a breakfast cocktail over a chat about his AI use case research..
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The Death of the CMO and Directing Operations with a Cocktail Episode
April 6, 2024 · 50:50
This week Jeff and Ian chat about the supposed death of the CMO and in the virtual bar Robert makes a fabulous cocktail and brings the Hollywood, suggesting we need a director.
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The Influencers, Analysts and a Spicy Third Party Cookie Cocktail Episode
March 30, 2024 · 53:47
This week Jeff and Ian chat about B2B analysts and influencers and in the virtual bar Robert stirs a spicy cocktail and shares a thought on Adtech and data.
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The 5 F’in’ Fundamentals, a Book and a Budget Episode
March 23, 2024 · 50:23
This week Jeff interviews Ian about applying our 5 fundamentals to writing a book and Robert has some tips on stretching your marketing budget in our virtual bar.
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The 5 Martech Hard Knocks and the Myth of AI Doing More with Less Episode
March 16, 2024 · 49:45
Jeff shares five hard knocks from martech implementations he’s seen, and in the virtual bar Robert chats about doing more with less and of course, AI.
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The Marketing 5-Step Tune-Up and Creating Classic Content over a Classic Cocktail Episode
March 9, 2024 · 49:42
Jeff shares his 5-step model for assessing your marketing operations and in the virtual bar Robert asks if AI can help us with evergreen and classic content
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