Rockstar CMO

Episodes

The Frontline Marketing with Jeff and The Greatest Story Episode

The Frontline Marketing with Jeff and The Greatest Story Episode

May 11, 2024 · 34:55

Jeff is back to discuss Frontline Marketing, but Robert had to miss the bar, so Ian has gin and a story.

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The Be Honest and a Social Cocktail in a Walled Garden Episode

The Be Honest and a Social Cocktail in a Walled Garden Episode

May 4, 2024 · 40:04

Another Ian solo in the studio who shares 5 thoughts, and Robert is in the virtual bar with a great cocktail and a thought about social media walled gardens.

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The Ian Does a Solo in the Studio and Robert Wonders Why Elon Hates Marketers Episode

The Ian Does a Solo in the Studio and Robert Wonders Why Elon Hates Marketers Episode

April 27, 2024 · 46:33

With Jeff away Ian goes solo and shares 5 thoughts and Robert is in the virtual bar with a great cocktail and a musky rant.

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The Ian has 5 Thoughts and Robert Differentiates with a Cocktail of Content Episode

The Ian has 5 Thoughts and Robert Differentiates with a Cocktail of Content Episode

April 20, 2024 · 42:31

Ian shares 5 thoughts and Robert is in the virtual bar mixing a great cocktail with advice for your content cocktail.

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The Cathy Makes it 10 and AI over a Breakfast Cocktail with Robert Episode

The Cathy Makes it 10 and AI over a Breakfast Cocktail with Robert Episode

April 13, 2024 · 54:14

Ian catches up with Cathy McKnight for a chat about content orchestration and Robert Rose is mixing a breakfast cocktail over a chat about his AI use case research..

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The Death of the CMO and Directing Operations with a Cocktail Episode

The Death of the CMO and Directing Operations with a Cocktail Episode

April 6, 2024 · 50:50

This week Jeff and Ian chat about the supposed death of the CMO and in the virtual bar Robert makes a fabulous cocktail and brings the Hollywood, suggesting we need a director.

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The Influencers, Analysts and a Spicy Third Party Cookie Cocktail Episode

The Influencers, Analysts and a Spicy Third Party Cookie Cocktail Episode

March 30, 2024 · 53:47

This week Jeff and Ian chat about B2B analysts and influencers and in the virtual bar Robert stirs a spicy cocktail and shares a thought on Adtech and data.

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The 5 F’in’ Fundamentals, a Book and a Budget Episode

The 5 F’in’ Fundamentals, a Book and a Budget Episode

March 23, 2024 · 50:23

This week Jeff interviews Ian about applying our 5 fundamentals to writing a book and Robert has some tips on stretching your marketing budget in our virtual bar.

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The 5 Martech Hard Knocks and the Myth of AI Doing More with Less Episode

The 5 Martech Hard Knocks and the Myth of AI Doing More with Less Episode

March 16, 2024 · 49:45

Jeff shares five hard knocks from martech implementations he’s seen, and in the virtual bar Robert chats about doing more with less and of course, AI.

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The Marketing 5-Step Tune-Up and Creating Classic Content over a Classic Cocktail Episode

The Marketing 5-Step Tune-Up and Creating Classic Content over a Classic Cocktail Episode

March 9, 2024 · 49:42

Jeff shares his 5-step model for assessing your marketing operations and in the virtual bar Robert asks if AI can help us with evergreen and classic content

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