Episodes

January 25, 2025 · 38:20

In a change to the scheduled programming, Ian goes solo, sharing tips on tuning into your business and defining its ideal customer.

January 22, 2025 · 37:15

This week Ian and Jeff unveil the Rockstar CMO buyers journey made up of the greatest hits of B2B models.

January 19, 2025 · 25:30

Our second visit to the virtual bar with its own show - The Rose and Rockstar - where we enjoy a cocktail and a marketing conversation.

January 16, 2025 · 31:20

Jeff Clark is back in the Rockstar CMO studio to discuss some research on aligning budgets with channels.

January 11, 2025 · 25:18

Our virtual bar has a new name and its own show - welcome to The Rose and Rockstar - come enjoy a cocktail and a chat about marketing.

January 8, 2025 · 42:27

This week, Ian has a friend back in the studio as Cathy returns to discuss content marketing predictions.

January 4, 2025 · 21:57

This week, as his chums continue their holiday breaks, Ian shares 5 predictions that have caught his eye.

December 28, 2024 · 22:13

This week, as his chums take their holiday breaks, Ian gets meta and talks about podcasting.

December 21, 2024 · 1:00:36

This week, special guest Dennis Shiao shares some tips on creating a community, and Robert has the antidote to moving fast and breaking things.

December 14, 2024 · 1:02:31

This week, Cathy shares her 5 D’s for personal development, and over a cocktail, Robert wonders if we should have some friction in the B2B buyer's journey.