Irene Nehrkorn-Kayn
Irene is a marketing and communications professional living in Dusseldorf, Germany. She has more than 15 years of management/leadership experience in business development, marketing, and communications. Her particular expertise is B2B marketing incl. a significant mid-market background, as well in international matrix organizations and tech start-ups. As a dynamic, creative, and goal-oriented international marketing professional, she combines strategic planning and thought leadership with decisive execution to drive growth and competitive advantage in competitive technology markets.
The Trouble with CMOs! (Part 2): Trust me, I am a CMO!
August 25, 2022
Accomplished marketing and communications professional Irene Nehrkorn-Kayn continues to explore the trouble with CMOs. This week Irene wonders if, like a chef, the CMOs marketing recipe and method should be trusted and only judged by the results.
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The Trouble with CMOs! (Part 1)
August 8, 2022
In part one of a two-part series, guest writer, a friend of the Rockstar CMO podcast, and most of all, accomplished marketing and communications professional Irene Nehrkorn-Kayn looks at what's wrong with CMOs right now.
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