Ian Truscott catches up with Casey Peterson, VP of Marketing and Analytics at content creation app Photofy, to discuss the power of employee empowerment and why marketing is ultimately about understanding human motivation.
Launcher of five companies and the Internet Marketing Association’s Networker of the Year, Jeanniey Mullen knows a thing or two about being a rockstar marketer. Ian Truscott sits down with her to talk the importance of people and why rules are overrated.
Ian Truscott sits down with award-winning marketer Wendy Bryant-Beswick to talk influences, the importance of values, and the intersection of tech, retail and marketing.
Not from your typical marketing background, Amber Osborne discusses destroying stereotypes in business, and the challenges of working in a nascent, disruptive and emerging market.
Global head of marketing at censhare, Ian Truscott, is also Rockstar CMO’s editor. We meet him to talk about his influences.